3 June 2010

Uniquely Singapore? a generi-City project Logo Unveiled

This project is an architectural investigation of Singaporean spaces as generic. The project seeks to consolidate a re-reading of Singapore’s urban spaces that differs from /reacts to the dominant image of unique as enforced by tourism, literature. Rather than claiming uniqueness through cultural references in architectural expression or iconic figurative gestures; this project aims to rediscover the uniqueness of Singapore’s urban spaces through the most generic and banal scenes of everyday life. Through the generic, latent conditions within the city will be revealed.

The Uniquely Singapore? a generi-City project logo is designed by Creative [SIN]ergy member Sarah Ho.